Indian IT Industry Firms: Moving towards an Active Innovation Strategy - Grand Successes and Failures in IT: Public and Private Sectors Access content directly
Conference Papers Year : 2013

Indian IT Industry Firms: Moving towards an Active Innovation Strategy

Rajeev Mukundan
  • Function : Author
  • PersonId : 1001560
Sam Thomas
  • Function : Author
  • PersonId : 1001528

Abstract

This paper aims to describe the changing innovation strategies of Indian IT industry firms. Indian firms are responding to global technological discontinuities proactively and faster, compared to the past. Innovations continue to be process driven, however, there is significant focus on non-linear, products & platforms-led growth strategies. There has been an upward shift in R&D/IP emphasis, as empirical data suggests, and emphasis on collaborative innovation. Firms are willing to make riskier investments compared to past. The paper also discusses some of the challenges the players face, as they build the next generation innovations and offerings. Nature of emerging technologies provides further scope for firms to come up with innovative products, services and solutions. Key conclusion is that the innovation strategy of Indian IT industry has changed from ‘reactive’ to ‘active’.
Fichier principal
Vignette du fichier
978-3-642-38862-0_42_Chapter.pdf (580.45 Ko) Télécharger le fichier
Origin Files produced by the author(s)
Loading...

Dates and versions

hal-01467807 , version 1 (14-02-2017)

Licence

Identifiers

Cite

Rajeev Mukundan, Sam Thomas. Indian IT Industry Firms: Moving towards an Active Innovation Strategy. InternationalWorking Conference on Transfer and Diffusion of IT (TDIT), Jun 2013, Bangalore, India. pp.611-618, ⟨10.1007/978-3-642-38862-0_42⟩. ⟨hal-01467807⟩
103 View
198 Download

Altmetric

Share

Gmail Mastodon Facebook X LinkedIn More