Augmented Reality (AR) is seen as a key technology for the development of smart manufacturing. Despite the many possibilities and affordances of this emerging technology, it is a fairly new technology in industry without widespread adoption. Research indicates that there are many affordances of using this technology in industry as well as some challenges. However, there seems to be a lack of research on how to evaluate AR in industry. Based on literature and a case study, we propose guidelines for evaluating AR based on identified dimensions.