As with other forms of social change, international development requires deep changes in human attitudes, skills, and values. Traditional design, however, stresses convenience and accommodation of users. Thus, while development requires human change, designers seek to avoid any need for people to change. This mismatch between the demands of social change and the mainstream attitude of design is at the heart of a range of persistent challenges in ICT for development. I propose that the problem can be addressed in part by shifting from an approach based on needs to an approach based on aspirations.