Today’s usage of supporting technologies like RFID, condition monitoring or further embedded systems provides a huge amount of data to the operation and maintenance (O&M) phase of complex technical systems. While analyzing this data for the purpose of more efficient operation is already extensively adopted, the transfer of data to other lifecycle phases is most often lacking. This paper will analyze the obstacles and requirements for information and data provision from the usage phase in order to support the development of next generation products. This is carried out by analyzing sub-aspects of data provisioning for product development purposes thus leading to a comprehensive framework for the reorganization of information backflows from the O&M phase. The findings are discussed in the case of a windfarm. The paper gives a valuable insight regarding the derivation of targets and action fields for information and data provision to improve the product development process.