In ten years customers will select products not only based on price and quality but also with strong regard to the product value environmental footprint, including for example the energy consumed. Customers expect transparency in the product realization process, where most products are labeled with their environmental footprint. Vigorous companies see this new product value as an opportunity to be more competitive. In order to effectively label the environmental impact of a product, it is pertinent for companies to request the environmental footprint of each component from their suppliers. Hence, companies along the product lifecycle require a tool, not only to facilitate the computing of the environmental footprint, but also help reduce/balance the environmental impact during the lifecycle of the product. This paper proposes to develop a procedure that companies will use to evaluate, improve and externally advertise their product’s environmental footprint to customers.